The competition, organised by the CERVIM under the auspices of the O.I.V. (Organistion International de la Vigne et du Vin), is the only wine competition in the world exclusively for wines produced in areas that are mountainous or involve extreme vine-growing, also known as heroic viticulture. The competition selects the best wines with the aim of promoting and safeguarding produce from small vine-growing areas having their own distinctive history, traditions and uniqueness; areas with high environmental and landscape value, mostly cultivating local vine varieties. During the year, the winning wines feature in wine-tasting sessions and presentations at various wine events.